Before we get into offers you can't refuse - did you know that the average total cost of raising a child to the age of 18 is a whopping £75,346? That said, we're here to save you some big cash, with some of the best baby deals available on Amazon!
Whether you're in the market for best breast pumps, a new car seat or even the best toys for newborn babies, the world's largest retailer has it all. So, take a look at some of the best baby deals available now and save yourself money on baby essentials.
When is Black Friday 2024?
If Prime Day isn't enough for you - Black Friday takes place on the last Friday of November, following the U.S. Thanksgiving holiday, and often extends into a weekend of sales, leading into "Cyber Monday," which focuses on online shopping. But we talk more about what Black Friday is at the bottom of the article, so scroll down to find out more.
This year, Black Friday sales for 2024 will take place on Friday, November 29 and offer plenty more deals and discounts! It's one of the biggest shopping events of the year, so put the date in your diary to make sure you don't miss out!
What is Black Friday?
Black Friday originated in the United States and was adopted in the UK around 2010. It has since grown into one of the biggest shopping days of the year giving shoppers the opportunity to save loads of money on their favourite products both in-store and online. So if you're looking to get big ticket items on your Chrsitmas shopping list for less, you'll definitely want to plan ahead to take advantage of the discounts.
How to find the best Black Friday deals?
Mother&Baby makes it super easy for you to find the best Black Friday deals - just bookmark this page, and any others you're interested in following, and then check back regularly, as we'll be updating our shopping pages with all the latest discounts and offers.
Amazon baby equipment deals - shop now!
You don't have to wait - the discounts have already begun! Take a look at some baby equipment we've found below that are already on sale...
19% OFF
As a new parent, you need to cut costs wherever you can, and we get it. This breast pump is an investment - saving you time and money but with a huge 48% off for Amazon Prime Day, now's the time to invest! We particularly like that it's a double pump, is comfortable and offers a natural-feeling pumping experience.
Read our full guide on the best breast pumps tried and tested by mums.
25% OFF
This 360 award-winning video monitor is for the mummies and daddies who like to be plugged in with the highest level of technology. It's efficient, calms your baby with a selection of sounds, lights up when it's operating and pairing is activated, and is easy to use. The YOO Moov means you can keep an eye on your baby without waking them up from their deep sleep.
37% OFF
Sterilise and dry your bottles in no time at all using this device from Tommee Tippee. It's got space for up to six standard baby bottles and it uses UV light to kill 99.9 per cent of harmful bacteria and viruses.
24% OFF
With its five recline, four tray, and nine height positions, you can use it as a relaxed infant seat thanks to the cosy inlay, as a highchair or as a cool booster seat with tray. Whilst they can't guarantee less of a mess, Maxi-Cosi can ensure a hassle-free clean up as Minla benefits from washable covers and a compact fold, although with its premium fabrics and stylish look, you won't want to put it away.
Read our full guide to the best highchairs for babies and toddlers.
20% OFF
This multi-purpose kit has all the grooming essentials you'll need for your little one. It includes baby nail scissors, a hair brush, a digital thermometer and more, all organised in one handy pouch.
30% OFF
Encourage your baby to take their first steps with this baby walker from VTech. The fun-filled activity panel includes five light up buttons, shape sorter, gears, animal buttons and a role play phone, your baby can learn loads while having heaps of fun.
Bronze Winner for Best Product for Bottle Feeding at the M&B Awards 2023
33% OFF
The Tommee Tippee Perfect Prep Day & Night machine is loved by mums and dads, helping them with quick and precise bottle preparation around the clock. Allowing you to prepare a bottle in just two minutes, it's ten times faster than a kettle, making it ideal for those late-night feeds. The machine takes water directly from the tap, filtering out impurities with an antibacterial filter, ensuring safe and clean water for your baby's bottle.
First-time mum and Mother&Baby's Features and Reviews Editor, Emily tested this machine and found it gave her peace of mind. "Having only used ready-to-drink bottles previously, I was quite nervous about making up a bottle of formula, keen to make sure I did everything correctly. Thankfully, this clever machine does all the thinking for you."
Read our full Tommee Tippee Perfect Prep Day & Night machine review
Bronze winner for Best Bottle Feeding Product at the 2021 and 2020 Mother&Baby Awards
20% OFF
This starter set is great for first time parents as it has everything you need for bottle feeding baby – with bottles suitable from newborn onwards. This includes the bottles and dummy, and it's anti-colic and self-sterilising.
Featuring MAM's SkinSoft silicone teat, it’s designed to mimic the feel of a mother's breast making the feeding experience as comfortable as possible for baby. The ventilated base helps reduce colic, while the unique self-sterilising feature makes them ideal for travel. One mum tester said these bottles really helped her son’s wind. “I couldn't recommend the MAM bottles more as it helped him with his wind (the bottles are designed with valves on the bottom to help with air flow.) We really noticed a difference in how long it took to wind him with these bottles."
The MAM Easy Start Self Sterilising Anti Colic Starter Set is one of the bottles on our list of the best baby bottles.
7% OFF
With a huge 33% off, down from £74.99 to £49.99, this advanced steriliser delivers up to six sterile baby bottles in just 5 minutes, ensuring you’re always ready for your baby’s next feed. The process is completely chemical-free, using only water to create steam that kills 99.9% of harmful germs. This guarantees a safe and hygienic environment for your baby’s feeding accessories. It fits most brands of baby bottles, soothers, breast pumps, and other baby accessories, making it a versatile addition to your baby care routine.
Operating the steriliser is a breeze with its one-button start and auto shut-off feature, ensuring safety and ease of use. The intuitive design includes easy-lift handles to keep your hands away from hot steam, and a 2-tier stackable tray that doubles as a drying rack, adding to its practicality.
For busy parents, the convenience continues as the contents remain sterile for up to 24 hours with the lid closed.
14% OFF
With this colour-changing nursery thermometer you can accurately tell the temperature with the digital room thermometer and also see at a glance with the colour which indicates the temperature of the room
It's USB-powered so no need to stock up on batteries and there are different brightness levels so you can adjust the intensity of the light to suit your little one.
When is Amazon Prime Day 2024?
Prime Day is twice a year, with one sale in July and one in October. Amazon also do a Spring Sale event in March which is open to non-Prime members. Then of course you have Black Friday to look forward to on 29th November.
Don't forget that in order to take advantage of the Amazon Prime Day sales you'll need to have a Prime Account - but you can easily sign up for a free trial ahead of time! And make sure you pin our page ready for the sale event and we'll have all the best Prime Sale deals on baby equipment ready for you.
A journalist since 2015, Emily Gilbert is the Features & Reviews Editor for Mother&Baby and has written for the website and previously the magazine for seven years. Emily writes about everything from the top baby products to pregnancy, fertility and maternal mental health. Specialising in product reviews, Emily is the first to know about all the exciting new releases in the parenting industry.