What they say: "The CUB is a cross between a birth ball and a birth stool, an innovation designed by a midwife to provide comfortable support for mothers who want to maximise their chance of a natural, active birth by using a variety of upright positions.
"Lightweight and mobile, the CUB helps mothers to adopt and maintain positions not only the most desirable and comfortable but physically the most helpful for mother and her baby during labour. The CUB can help to decrease common obstetric complications, reducing emergency intervention and C-section rates.
"It can be used in hospitals, homebirths or birthing centres."
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