The best Jellycat alternatives that are just as cute but a fraction of the cost

Jellycat alternatives

by Zara Mohammed |
Updated on

Jellycat soft toys are a trusted favourite, of course, and you can't beat them for quality - but sometimes those price tags are enough to make any parent's eyes water. The good news is that there are an alternative to jellycat toys, and your little ones might not even notice the difference. In fact, they might even like them a little bit more, with their bright popping colours and familiar Jellycat designs. We know your wallet will prefer them, that's for sure!

Whether you’re starting your Christmas shopping or adding to your child’s collection, now is the perfect time to score big on a gift they’ll love every single day.

The best Jellycat alternatives 2025

Best coffee cup alternative

BabyccinoMarks&Spencer

This cute babyccino toy is super soft and easy for small hands to grab hold of. Designed to be a fun alternative to the espresso Jellycat for just a fraction of the price, we think these make a lovely gift for the babyccino lovers in your life.

For sea life lovers, this adorable crab and hermit plush are makes a brilliant alternative for Jellycats. One reviewer said it's a bit bigger than she expected but loved how soft it was. "Super soft and cuddly and very cute with the baby crab attached. Makes you smile." She said.

3.

Shrimp Sushi food Plush

Sticking with the seafood theme, this little sushi plush is just like the amusable toy from Jellycat. Although it's a little more expensive than the other alternatives on this list, we love the cute design and little face.

4.

Cute Cartoon Pickle Plush Toy

Pickle jellycat alternativeJellycat

One of our favourite amusable toys is the cute little pickle so when we saw this cheaper alternative, we had to include it in our round up. Measuring just 10cm, it's the perfect mini addition for their collection.

5.

Soft peas in a pod

These adorable peas in a pod make the perfect gifts for friends or loved ones, especially for their nursery friends. Reviewers found this plush measured a bit bigger than expected but were very impressed by the quality.

Best bunny dupe

Amazon

Rrp: $18.99

Price: $13.72
Alternative retailers
Walmart$14.99View offer
Target$15.19View offer
Bloomingdale's$15.19View offer
Kohl's$18.99View offer

Meet the Melissa & Doug Burrow Bunny Rabbit, an adorable and budget-friendly alternative to Jellycat bunnies. This plush rabbit features long, floppy ears, big fluffy feet, and ultra-soft fur, making it perfect for snuggles and playtime. A cuddly companion that kids of all ages will adore!

One parent reviewer said: "Bought this for the second cutest baby to ever grace the planet with its presence. It’s lovely, soft, warm, and just really nice (and so is the toy!).
It was advertised as "for girls," but I’m struggling to see why—it’s just a cuddly toy.
Aside from that, it’s great, and every baby, toddler, child, teen, or adult should have one.”

7.

NICI Classic Bear, cuddly soft toy

Best cuddly toy

This extra fluffy bear lies relaxing on his tummy and has super soft, extra-long fur made from high-quality NICI plush making it super cuddly. The cute bear also has adorable button eyes, a light nose and embroidered bear paws. It's the ideal gift for little ones looking for a furry pal, and you can collect the entire NICI Classic Bear series. This soft toy is suitable from birth, but be aware that it will lose fur over time.

One Reviewer said: "Another delightful bear to add to the collection. Well made and good value for money."

Best for its soft material

Happy Hues Sprinkle Bunny(B. Softies by Battat) Amazon
Price: $11.95

Butterscotch bunny from b. Toys is a plushy rabbit with a soft peach coat, colourful floppy ears, Rosy cheeks, and bright paws. What a cute and cuddly companion filled with love for your little one! 
They'll love how soft and squishy it is, and you'll love that it's crafted with non-toxic materials that are BPA-free and PVC-free, to make sure that every single snuggle is safe. A bonus is that it's machine washable too!

One reviewer said: "I wanted to get my new niece her first soft cuddly teddy. I came across this little bunny and I am really please with what has arrived! It is great quality and super cute. I think for the price it is really worth it. The colour is slightly mauve/grey/pinker than the picture however still very adorable. It is a great size and I know she will love it"

9.

Kekeso giant blue shark plush pillow soft toy

Best for design

How adorable is this giant blue shark plush pillow? We love the cute expression and the fact that it has teeth. Because of the shape of this cuddly toy it acts like a big comforting pillow that little ones will love to lounge on, and the shape makes it easy to hug with no limbs sticking out. Just be aware that because there is a zipper on the side to access the stuffing (to add more or redistribute) this soft toy is recommended for ages 3 year and up.

One reviewer said: "It's a good quality soft toy. Unlike some that are really hard and cheap, this one has a good soft feel but not soft enough to loose its shape. Well content with the purchase."

Best for quantity

Vegetable cuddly toysAmazon
Price: $14.49

Included in this super cute fruity plush toy set are your little one's favourites - there's a strawberry, lemon, pineapple, avocado, orange and watermelon - it's the perfect set to encourage kids to like and want to learn about their fruit. They're super-soft, lightweight and chunky enough for little hands to hold and play with. It's also great value as you get 6 toys in a set!

Jellycat alternatives FAQ's

What brands are similar to Jellycat?

There are loads of brands that do sift toy plushies in simiar designs to Jellycat.

Here are some of them:
• Hamleys - A well-known and loved toy retailer in London that sells its own stuffed animals and teddy bears, as well as other brands.
• Merrythought - A teddy bear manufacturer that has been making plush toys since 1930.
• Chad Valley: A toy brand that mass-produced teddy bears before World War I.
• Maua Gang: A brand that makes handmade soft toys with unique personalities and stories.

What's so special about Jellycat?

The London-based toy company makes soft, high-quality plush toys that are popular with kids and adults. 

Here are some things that make Jellycat toys special:
Materials
Jellycat toys are made with high quality, luxurious, tactile fabrics and plastic pellets, which make them soft and huggable - the perfect ingredients for a child's soft toy!

Designs
Jellycat toys come in a wide range of shapes, sizes, and unique themes, including animals, avocados, and more. Children love to collect them!

Sensory elements
Sensory elements are popular when it come to kids' toys as it makes them more engaging.

Washable
Parents love that Jellycat toys can be machine washed and will stay soft for years, making them good value for money, despite the higher price points.

Community
Jellycat engages with customers on social media and offers loyalty programs to create a sense of belonging among fans

Is Jellycat worth the money?

This is a personal choice and dependent on your budget, as Jellycat toys can be a little bit pricey, which is why parents love to find Jellycat alternatives like the ones in this shopping guide. They are excellent quality and long-lasting though, and the designs are really collectible and popular with kids and adults.

Proud aunt to her teen niece, Zara Mohammed is a Digital Writer for Mother&Baby. She has 10 years freelance writing experience creating lifestyle content for various platforms, including pregnancy, women’s health, parenting, child development and child mental health, plus lots of fun seasonal family articles and celebrity news.

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