2025 is officially the year of Bluey. We're finally getting a Bluey movie, we've enjoyed binging season four of the show on Disney+ over and over again, and started swooning over the brand new Childs Farm Bluey bathtime range. And now, LEGO has announced that brand new Bluey play sets and an exciting Bluey mobile game will be available in June. This is the first time the worlds of LEGO and Bluey have collided and we could not be more excited.
Bluey LEGO playsets
There will be six new play sets for LEGO lovers aged 2-5 to enjoy, including LEGO DUPLO® and LEGO 4+ to inspire imagination for little Bluey fans (and adults, too). Play sets include Ice Cream Trip With Bluey, Bluey’s Family House, Bluey’s Beach & Family Car Trip and Playground Fun with Bluey and Chloe.
LEGOwww.lego.com
Perfect for the summer months, Ice Cream With Bluey provides tonnes of immersive role-play fun as you build an ice cream adventure with Bluey. The set comes with two DUPLO figures, Dad (Bandit) and a Bluey character as well as their family car.
| Age: | 2+ |
| Pieces: | 22 |
LEGOwww.lego.com
Fans of DUPLO will adore having their very own Bluey family house. After building the iconic Heeler Family House, you can also have fun playing a memory game by twisting the spinner to find paired items and figures. The set includes figures of Bluey, Bingo, and Mum (Chilli).
| Age: | 3+ |
| Pieces: | 83 |
LEGOwww.lego.com
One for ages 4 and over, get ready to spend the day with Bluey and Bingo at the beach and even build your very own family car. This set features minifigures Bluey, Bingo, and Mum (Chilli) and it also comes with the iconic Heeler family car which can fit all of the family inside.
| Age: | 4+ |
| Pieces: | 133 |
LEGOwww.lego.com
We've predicting this to be a best-seller. Fans of the hit show will feel like they are right in the thick of things as they build Bluey's Family House. As well as looking incredible on the outside and the inside, it includes the full Heeler family in LEGO minifigure form - Bluey, Bingo, Mum (Chilli) and Dad (Bandit) - alongside accessories and elements that are easter eggs from the show such as the muddy pizza, keep-uppy balloon, pavlova dessert and the long dog.
| Age: | 4+ |
| Pieces: | 382 |
Bluey LEGO mobile app
As well as brand new LEGO sets, it has also been announced that a LEGO Bluey mobile app is launching very soon. Targeted at children aged 2-7, the app will capture the spirit of the TV show and will feature characters, build, imaginative role play, creative building and loads of different challenges along the way.
Roberta Cardazzo, Design Manager on LEGO DUPLO Bluey, says: "We are over the moon to bring the fun of Bluey to life with our new LEGO 4+ and LEGO DUPLO sets. Just like Bluey and her family, these sets are all about having 'Heaps of Fun' and encouraging children and families to explore their creativity and imagination, all while learning through play. We hope families everywhere will enjoy building and playing together, creating their own memorable adventures!"
Having quickly become one of the most popular TV shows, fans are super quick to stock up on everything Bluey, especially Bluey toys. The range will launch on 1 June 2025, so set those reminders.
When can I buy the Bluey LEGO sets?
The range will be available to buy from 1 June 2025.
Bluey LEGO FAQs
Where can I buy the LEGO Bluey range?
The range will be available to shop on lego.com from 1 June 2025. We will check more stockists when the range is released.
What age is Bluey LEGO suitable for?
Bluey LEGO is suitable for children aged 2-5. The game is suitable for children aged 2-7.
Who is Bluey?
The show Bluey, which is also a huge hit with parents, follows a loveable seven-year-old Blue Heeler pup, Bluey, who lives with her mum, Chilli, dad, Bandit, and her four-year-old sister, Bingo.
Through everyday life, Bluey has fun adventures with her family in unpredictable and hilarious ways, celebrating everyday moments such as going to a restaurant or catching a bus. Quickly, these ordinary experiences turn into extraordinary imagination-packed adventures!
Hannah Mellin is Digital Writer for Mother & Baby. She is mum to a 15-month-old little boy and is up for trying anything and everything to make first-time mums feel less anxious and prepared for motherhood. Hannah is also renovating a Victorian terraced house with her plant-loving partner, her sausage dog Waffle, her three cats and a tortoise called Bobby - so there's never a dull day.