What they say: "Tidy Freaks - a wonderfully fun solution to the universal problem of a messy rear car seat. Not only do children love "feeding" their rubbish to their travel companion, which keeps the car clean, but they also learn responsibility for their environment at the same time.
"Parents love Tidy Freaks for their high quality finish, the stress relief they can offer on car journeys with young children, and the resulting tidy car.
"A fun and mess free car for only £15!"
Tested by mum Karen Rotherford for the M&B Awards 2017:
Would you recommend this to other mums?
We adore this product! We always have a messy car after car journeys, packets, bits of food etc etc. The children also like to stuff bits into the car seat or door pockets so it's wedges everywhere! The Tidy Freak looks so fun and bright and the kids love having an actual place where they can put any rubbish they don't want, he is nearly always full and he has a generous holding area for any rubbish.
How did this product make your life easier?
It helps keep my car that bit cleaner, I know that the majority of junk that is normally scattered all behind is contained (mostly) in one place and so I can just take him out and empty him! I like that the inside is wipeable so I can give it a quick spruce up with an antibac wipe. The mouth where the rubbish goes is very generous too so I can actually fit my hand in if I need too!
Would you choose this product to win?
It's so ingenious, often when driving you will give anything to the kids to pacify them, finding at the end of the journey that there are crumbs, sandwhiches, wrappers etc all over the back of the car. This teaches little ones to tidy up after themselves by feeding the monster! It's a fantastic idea and the monster looks just like a fun toy in the car!
Tested by mum Bethany Dawson for the M&B Awards 2017:
Would you recommend this to other mums?
My children really loved this product. I find it very hard to keep my car clean but creating a character who likes to eat their rubbish is ingenious. It is very easy to attach around the headrest. It has a wipe clean lining that is very user friendly. It is big enough to hold several car journeys worth of rubbish and easy to empty.
How did this product make your life easier?
I can keep my car clean without needing to bring plastic bags with me everywhere. What I love most about this product is how it encourages children to participate in keeping the car clean by making the experience more fun. My kids named the Tidy Freak and feed it regularly. It also looks a lot nicer than a plastic bag.
Would you choose this product to win?
I would choose this product as keeping my car tidy and clean is something I find very difficult when my kids spend a lot of time in the car. Anything that makes that job easier is a winner for me. In my opinion, it is a very high quality product for the money it costs and a really fun and unique design.
What changes would you make to this product?
If I could change one thing about this product, it would be to insert some sort of opening along the bottom of the Tidy Freak, like a zip, to make it easier to empty. In my opinion, opening it along the bottom and shaking the rubbish out would be better than sticking my hand in the mouth to extract the rubbish.